Catalyst is the culmination of deep research, critical thinking and design implementation combined with topics that have personally inspired us. A catalyst is something that stimulates change between two forces. Likewise, as designers, we aim to impact the world in a constructive way, starting with conversation.
Design as a catalyst for conversation pushes us to innovate and empathize. This can be both an interactive dialogue between people and a self-reflective experience. In conversation, punctuation adds emotion, gives pause for thought, and offers intent to what we say, leading to empathy and a broader understanding of the world. We chose this moment as an anchor in time that will pave the path for this dialogue.
Kathleen De La Llata